Lifetime + BCRF Mark 25 Years with ‘Stop Breast Cancer for Life’ Initiative

BCRF and Lifetime have partnered again to commemorate Breast Cancer Awareness month by highlighting the importance of research. This year marks the network’s twenty-fifth year supporting women’s health. To honor this milestone, their campaign Stop Breast Cancer for Life features a new PSA as well as content that stretches across their flagship brands of the A+E Network’s Portfolio, with new PSAs customized for Lifetime, A&E and HISTORY.


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