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Logo Design – Marketing and Branding for Charities

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I’m Simon McArdle and if you are looking to solicit donations for a charity you will know how competitive the charitable giving market is. Giving to charity is a highly personal thing and if you want to convince donors to help you need to understand what they expect from you and build the trust required to maximise your return on investment.

Charities and NGO’s have to understand branding and marketing and how to use their logo effectively if they want to help as many people as they can.

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